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Grain Ounce Equivalents Letters
Grain Ounce Equivalents Letters

Learn more about Kellogg’s® Specialty Channels Products Grain Ounce Equivalents. Download more information on Child Care and Headstart bread requirements and Child Nutrition Labeling products.

Formulation Statements for Grains in School
Formulation Statements for Grains in School

Download relevant formulation statements for grains in school.

What Is Gen Z Hungry For?
What Is Gen Z Hungry For?

As operators look to increase K-12 participation, it’s important to consider the changing tastes and motivations of the next generation. We’ve served up some key insights on Gen Z eaters to help you perfect your menu and rethink your dining experience.

Jurassic World™: Fallen Kingdom Honey Graham Snacks
Jurassic World™: Fallen Kingdom Honey Graham Snacks

NEW! Recognizable dinosaur shapes add to the fun and colossal movie excitement for the June 2018 sequel.

Last updated on 3/26/2018
Eat, Play, Have A Ball Summer Feeding Program
Eat, Play, Have A Ball Summer Feeding Program

Encourage Summer Feeding participation by signing up for our Eat, Play, Have A Ball Summer Feeding program. You can earn up to $2,000 in valuable rebates when you make a purchase of qualifying Kellogg's® products between May 1 and July 31, 2018. Download our customizable program materials and start promoting your Summer Feeding schedules and locations.

K-12: Be a Hero Promotion
K-12: Be a Hero Promotion

Earn up to $4,000 for your school! Encourage students to perform heroic acts of kindness and reward everyday heroes - your staff - with this comprehensive program that makes school dining more fun for everyone!

2018-2019 Nutrition & Bid Specification Guide
2018-2019 Nutrition & Bid Specification Guide

Download items from our K-12 Bid Mailer to see what’s new for the 2018-2019 school year including an expanded portfolio of all-day favorites that deliver great-taste and whole grain-rich goodness.

MorningStar Farms&reg Sausage Style Crumbles
MorningStar Farms® Sausage Style Crumbles

Available July 2018. Ideal for school menuing, versatile MorningStar Farms® Sausage Style Crumbles make it easy to add more plant-based protein into students’ diets, creating flavorful dishes they love and you can feel good about.

Last updated on 1/4/2018
Recipe Cards: MorningStar Farms&reg Sausage Style Crumbles
Recipe Cards: MorningStar Farms® Sausage Style Crumbles

Available July 2018. Check out these NEW protein-packed recipes, made with CN-approved MorningStar Farms® Sausage Style Crumbles. These crumbles are seasoned with herbs and spices for a delicious, savory taste to make meal prep a snap!

Last updated on 1/12/2018
Recipe Videos: MorningStar Farms&reg Sausage Style Crumbles
Recipe Videos: MorningStar Farms® Sausage Style Crumbles

NEW! Made from CN-approved, plant-based protein, these crumbles are seasoned with herbs and spices for a delicious and savory taste to make meal prep a snap! Get inspired and watch our recipe videos.

Eggo Bites&reg Confetti Pancakes
Eggo Bites® Confetti Pancakes

Available July 2018. Our newest addition to our Eggo Bites® minis - Kellogg’s® Eggo Bites® Confetti Pancakes are here! Made with natural birthday cake flavor, these single-serve, heat-and-eat packages, offer another delicious way for students to get the brand they ask for by name— right at your school!

Last updated on 1/3/2018
Rice Krispies Treats&reg Made With Whole Grain
Rice Krispies Treats® Made With Whole Grain

Available July 2018. Kellogg’s® brings you Squares and Minis specially formulated to both meet USDA nutritional, whole-grain requirements and deliver the craveable flavors that encourage participation

Last updated on 1/3/2018
<em>Nutri-Grain&reg</em> Cereal Bars for K-12
Nutri-Grain® Cereal Bars for K-12

Fuel kids fast with whole grain goodness of Nutri-Grain® cereal bars in craveable flavors!

Last updated on 3/4/2018
Quarter More&trade; Program
Quarter More™ Program

Help increase your tray line and a la carte sales with Kellogg’s® Quarter More™ Program featuring Rice Krispies Treats® Mini Squares Made with Whole Grain. Sign up and learn about the many benefits of participation for your school.

Creating A Better Start To Every School Day
Creating A Better Start To Every School Day

Kellogg Company believes that working to solve the problem of childhood hunger is one that we all need to rally around. That’s why Kellogg partnered with the nonprofit, Action for Healthy Kids (AFHK), to support our global signature cause, Breakfasts for Better Days.

USDA Whole Grain-Rich Products Flyer
USDA Whole Grain-Rich Products Flyer

See Kellogg’s® products that meet the USDA whole grain-rich and grain ounce equivalence requirements – including 2018 innovation items.

Last updated on 11/22/2017
Smart Snacks: K-12 A La Carte Products
Smart Snacks: K-12 A La Carte Products

Kellogg’s® provides leading brands that align with the USDA Smart Snacks Standards. Here’s a sneak peek at what’s new for the 2018-2019 school year.

Last updated on 11/22/2017
K-12 <em>Keebler&reg</em> Grahams
K-12 Keebler® Grahams

Meet USDA K-12 reimbursable and Smart Snacks guidelines with our wide assortment of Graham Crackers, all-day favorites that deliver great taste and whole grain-rich goodness.

Last updated on 11/21/2017
CACFP Compliant Products
CACFP Compliant Products

This crediting information is based on new standards provided under the Child and Adult Care Food Program (CACFP): Meal Pattern Revisions Related to the Healthy, Hunger-Free Kids Act of 2010. Operators that participate in the CACFP program must comply with these updated meal standards by October 1, 2017.

Last updated on 11/21/2017
Menu Calendar Templates
Menu Calendar Templates

Get your students involved and up-to-date on your menu offerings with these attention-grabbing calendars. Each colorful calendar features two fun healthy facts, a unique theme and a bright design.

K-12 Press Releases
K-12 Press Releases

Download our Press Releases for the latest news for K-12.

K-12 Lunch Menu Inspiration
K-12 Lunch Menu Inspiration

Customize your lunch calendar by downloading our delicious menu ideas, sure to delight students’ taste buds at your school! Plus, learn how to create our featured recipes and find customizable menu templates to keep your school informed about your menu all year long!

<em>Kellogg's&reg</em> Gluten-Free Products
Kellogg's® Gluten-Free Products

Meet the rising demand for gluten-free foods with delicious, flavorful choices from Kellogg’s®.

Last updated on 1/17/2017
Gluten Free <em>Kellogg's&reg</em> Products
Gluten Free Kellogg's® Products

More information on products that comply with gluten free as defined in 21 CFR 101.91.

Last updated on 1/11/2018
<i>Zesta&reg; Mini Saltines</i> made with Whole Grain Brochure
Zesta® Mini Saltines made with Whole Grain Brochure

When you add Zesta® Mini Saltines made with Whole Grain to your menu placement, you’re adding a cracker that’s in a class by itself. These bites of goodness meet USDA whole grain rich requirements for both reimbursable and Smart Snack programs. So, you not only expand your lineup of better-for-you choices; you give kids a crunch cracker that’s perfect anytime.

Last updated on 3/14/2017
<em>Keebler&reg</em> Despicable Me Franchise Graham Snacks Honey
Keebler® Despicable Me Franchise Graham Snacks Honey

These bite size movie character shaped snacks combine the Uncommonly Good® taste of Keebler® with the popularity of the Despicable Me Franchise and the premiere of Despicable Me 3 in June 2017. Capitalize on this despicably delicious and mischievously fun innovation to increase your tray line and a la carte sales.

Last updated on 1/16/2017
K-12: Veggie Choices for Students
K-12: Veggie Choices for Students

Satisfy student appetites with the top tasting veggie burger brands, Kellogg's® MorningStar Farms® and Gardenburger®. They'll be lining up for your delicious plant-based protein options that are good for them and the earth!

Last updated on 2/27/2017
<em>Keebler&reg</em> Animal Crackers
Keebler® Animal Crackers

Get wild about whole grain goodness with Keebler® Animal Crackers! These bite size, crispy animal shaped cookies are deliciously fun and deliver the great taste kids love.

Last updated on 4/24/2017
K-12: Ready-To-Eat Cereal Bowls & Pouches
K-12: Ready-To-Eat Cereal Bowls & Pouches

Kellogg's® portfolio of delicious, whole grain cereal brands in individual pouches and cups will keep K-12 students satisfied and help you meet USDA meal guidelines.

Last updated on 5/24/2017
<em>Pop-Tarts&reg</em> Made with Whole Grain Frosted Blueberry
Pop-Tarts® Made with Whole Grain Frosted Blueberry

Pop-Tarts® Made with Whole Grain brings its new Frosted Blueberry flavor to school, specially formulated for K-12 with whole grain flour and enriched wheat flour, frosted top and filling made with real fruit.

Last updated on 6/2/2017
<em>Kellogg's&reg Rice Krispies&reg</em> Chewy Granola Bars
Kellogg's® Rice Krispies® Chewy Granola Bars

Add whole grain-rich Kellogg's® Rice Krispies® Chewy Granola Bars to your meal tray and smart snacking lineup.

Last updated on 6/23/2017
K-12 Compliant Vending Tool
K-12 Compliant Vending Tool

See this list for products compliant with Smart Snacks and Fit Pick regulations.

Last updated on 1/20/2017
K-12 Cereal Brands: Free from Artificial Flavors, Artificial Colors and Preservatives
K-12 Cereal Brands: Free from Artificial Flavors, Artificial Colors and Preservatives

Menu these varieties of K-12 cereal brands that are free from artificial colors, artificial flavors and preservatives to give your students, administrators and parents the nutrition that means the most to them.

Last updated on 2/15/2017
<i>Cheez-It&reg;</i> Made with Whole Grain Bulk: Recipe Cards
Cheez-It® Made with Whole Grain Bulk: Recipe Cards

Download these recipe cards featuring Cheez-It® Made with Whole Grain Bulk Case.

Last updated on 6/30/2016
Congratulations to our <em>Cheez-It&reg</em> Champion Recipe Contest Winners!
Congratulations to our Cheez-It® Champion Recipe Contest Winners!

One common ingredient. Countless possibilities. Launched at the 2016 School Nutrition Association Annual National Conference, Kellogg’s® encouraged schools to show off their team’s culinary creativity by developing a unique recipe that follows USDA nutritional requirements and made with new Cheez-It® Made with Whole Grain Bulk Case Crackers.

<em>Cheez-It&reg</em> Crackers Made with Whole Grain
Cheez-It® Crackers Made with Whole Grain

Bring whole grain goodness and 100% real cheese together in delicious Cheez-It® baked crackers. Drive participation and help your school satisfy K-12 USDA Guidelines.

Last updated on 9/7/2017
Happy Birthday Program
Happy Birthday Program

Build excitement around your menu and your cafeteria with a whole grain dessert that offers 1oz equivalent of grain and meets 1 of 2 allowable reimbursable grain-based desserts at lunch.

Last updated on 1/31/2017
K-12 Recipe Booklet
K-12 Recipe Booklet

These easy-to-prepare recipe ideas for breakfast, lunch and snacking will help generate traffic and opportunity.

Last updated on 12/18/2012
Label Reform
Label Reform

Download our guide to understanding the new Nutrition Facts label.

Last updated on 12/13/2016
<em>Eggo&reg; Bites&trade;</em> Brochure
Eggo® Bites™ Brochure

It's no secret, kids love the taste of Eggo® Bites™ products. Now that they'll be made with colors and flavors from natural sources, their parents (and you) will love them even more.

Last updated on 1/17/2017
Operation Nutrition
Operation Nutrition

This educational series is all about the power of nutrition to keep kids healthy and help them succeed in reaching their goals.

Whole Grain-Rich and Grain Crediting Explained
Whole Grain-Rich and Grain Crediting Explained

Are you confused about whole grain-rich and grain crediting? No worries. David Grotto, registered dietitian and Senior Nutrition Business Partner is here to explain what Whole Grain-Rich means and how to do the math to meet the standards for reimbursable meals.

Kellogg's <i>Open for Breakfast&trade;</i>
Kellogg's Open for Breakfast™

People want to know what's in their food, how it's made and what companies are doing to contribute to a better world. That's why Kellogg Company launched Open for Breakfast™.

Power of Grains
Power of Grains

For more than 100 years, Kellogg's has led the way in helping people start the day off right with cereals made with the goodness of grains and only a handful of ingredients. Follow the Frosted Mini Wheats® journey to learn more about the power of grains!

Last updated on 4/19/2017
School Meals Profit Calculator
School Meals Profit Calculator

Access this online tool to calculate how working with Kellogg’s® Food Away From Home and branded products can help increase your school meal program profits.

Letters for Breakfast in the Classroom
Letters for Breakfast in the Classroom

Use these letter templates to gain support for starting or increasing participation in your breakfast program.

Merchandising
Merchandising

Capture customer attention with attractive, hard-working solutions from Kellogg's® Food Away From Home™. Encourage impulse purchases with an impressive range of rack sizes placed strategically throughout your operation. Enable customers to quickly locate and grab their favorite Kellogg's® brands from durable and space-saving merchandisers.

Industry Resources and Helpful Links
Industry Resources and Helpful Links

View food and nutrition, food safety and government resources as well as links to related food service organizations for the K-12 segment.

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