2018-2019 Nutrition & Bid Specification Guide

Bid Season is here and now is a good time to partner with Kellogg’s® to help you build participation with an array of USDA compliant foods that your students love.

Download items from our K-12 Bid Mailer to see what’s new for the 2018-2019 school year including an expanded portfolio of all-day favorites that deliver great-taste and whole grain-rich goodness. Contact your Kellogg’s® sales representative today to learn more about our products and programs!

2018-2019 Nutrition & Bid Specification Mailer

2018-2019 Nutrition & Bid Specification Guide

Refer to this guide for full nutritional information on the complete portfolio of school products from Kellogg.

K-12 Be A Hero Program

The Be A Hero program encourages students to perform acts of kindness and rewards your school's heroes – your staff! Find fun and customizable promotional materials to help build excitement and school dining participation. Plus, earn up to $4,000 by menuing Kellogg’s® breakfast and lunch favorites.

Pop-Tarts® Made with Whole Grain Frosted Blueberry

Keep students coming back with these wholesome, frosted pockets of blueberry flavored deliciousness! Pop-Tarts® Made with Whole Grain Frosted Blueberry are a good source of key nutrients and formulated to meet USDA K-12 grain ounce equivalency and Smart Snacks requirements.*

*Only 1ct meets Smart Snacks requirements.

Keebler® Despicable Me Franchise Graham Snacks Honey

These bite size movie character shaped snacks combine the Uncommonly Good® taste of Keebler® with the popularity of the Despicable Me Franchise and the premiere of Despicable Me 3 in June 2017. Capitalize on this despicably delicious and mischievously fun innovation to increase your tray line and a la carte sales.

*Footnote: Despicable Me, Minion Made and all related marks and characters are trademarks and copyrights of Universal Studios. Licensed by Universal Studios Licensing LLC, All Rights Reserved.

Smart Snacks: Kellogg’s K-12 A La Carte

Kellogg’s® provides leading brands that align with the USDA Smart Snacks Standards. Here’s a sneak peek at what’s new for the 2018-2019 school year.

USDA Whole Grain-Rich Products

See Kellogg’s® products that meet the USDA whole grain-rich and grain ounce equivalence requirements – including 2018 innovation items.

CACFP Compliant Products

This crediting information is based on new standards provided under the Child and Adult Care Food Program (CACFP): Meal Pattern Revisions Related to the Healthy, Hunger-Free Kids Act of 2010. Operators that participate in the CACFP program must comply with these updated meal standards by October 1, 2017.

Quarter More™ Program

Download this flyer to learn more about the Quarter More™ Program. For just 25 cents more, kids can have a delicious Kellogg's® Rice Krispies Treat® made with Whole Grain with their meal! It's a proven formula that will satisfy even the pickiest eaters and boost sales across the board.

®, ™, © 2017 Kellogg NA Co.   |  

KELLOGG’S® KSC KMAIL FREE SAMPLE INCENTIVE

Official Terms & Conditions

RETAILERS AND FOODSERVICE OPERATORS THAT PURCHASE KELLOGG’S® AND KASHI® PRODUCTS DIRECT OR FROM FOODSERVICE WHOLESALERS OR DISTRIBUTORS: Beginning 7/1/17 through 2/1/18 (“Promotion Period”):

1. Sign up to receive Kellogg’s® Specialty Channels Kmail enewsletters by clicking on the link in the online banner advertisement.

2. Once at the Kellogg’s® Specialty Channels website, follow the instructions to complete the registration and sign-up for Kmail.

3. Upon successful completion of registration and sign up for Kmail, receive a sample kit consisting of free products.

Please allow up to 6 weeks for delivery of kit. Online sign up must be completed by eligible individuals during the Promotion Period. Limit one (1) kit per eligible retailer/foodservice operator for the Promotion Period. Offer is good while supplies last. Void where prohibited. Offer open only to retailers and foodservice operators that purchase Kellogg’s® and Kashi® products direct or from foodservice wholesalers or distributors, and who are in good standing during the Promotion Period and at the time of receiving a kit. Sponsor is not responsible for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of surveys, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive survey information by Sponsor or presenter on account of technical problems or traffic congestion on the Internet or at any website or any combination thereof. If for any reason the Internet portion of the program is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity, or proper conduct of this program, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the survey submission process, and to cancel, terminate, modify or suspend the program. Caution: Any attempt by any person to deliberately damage any website or undermine the legitimate operation of the program is a violation of law and should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent of the law. Sponsor: Kellogg North America Company, One Kellogg Square, Battle Creek, MI 49016.

®, ™, © 2017 Kellogg NA Co.

®, ™, © 2017 Kashi Co.