Make The Flip Program
Make the Flip to Veggie, Earn up to $250!
Half of all Americans are going meatless at least once per week!* Encourage your customers to MAKE THE FLIP to plant-based proteins with the industry’s leading brands, Gardenburger® and Morningstar Farms®. Drive orders of plant-powered burgers with delicious products and unmatched program support from Kellogg’s®.
Participating Make The Flip customers can share a photo using #maketheflipentry for a chance to win a GoPro Hero Session. Plus, operators can earn up to $250 with incremental plant-based protein purchases.
*Source: Center of the Plate: Seafood & Vegetarian Consumer Trend Report, Technomic, 2015
How It Works
Learn more about the promotion and sign up to earn up to $250 in rewards. Program runs January 1 – June 30, 2018.
Program Materials for Operators
Sign up today and receive the customizable tools you need to increase consumer participation - including an animated GIF, posters, recipe cards, a digital menu board and shareable social media posts. Contact your Kellogg’s® sales representative for more information on program requirements and start encouraging your customers to MAKE THE FLIP!
Make The Flip – Featured Recipes
Get inspired to expand your veggie menu offerings with these delicious burger creations! With Gardenbuger® and MorningStar Farms® in the bun, your customers won’t even miss the meat!
Make The Flip Consumer Sweepstakes
Encourage your guests to share mouthwatering pics using #maketheflipentry. Participants will be entered to win a GoPro HERO Session. Kellogg's® will award one National winner per month from January through June 2018.
Terms and Conditions
Download the terms and conditions for participating Kellogg’s® products and Make The Flip incentive details.