Turn a morning must-have
into an all day routine

Breakfast icon

Breakfast: More than just a meal, it’s the springboard to the day’s possibilities. And because cereal is the most popular breakfast food, it’s not surprising that consumers turn to it throughout the day.

Get Inspired With Eggo®

Eggo Infographic

Discover New Possibilities with Eggo® – Now Available in Bulk for Foodservice

When people think breakfast, they think waffles and pancakes.And they prefer to eat them out instead of making them at home. In fact, people eat 978 million waffle and pancake breakfasts every year in restaurants.1

By menuing frozen waffles and pancakes, you save prep, cook, and clean-up time compared to scratch. Plus, you get a quality, consistent product every time. Now is a good time to serve Eggo® waffles and pancakes.

1. Dataessential Operator Omnibus. Kellogg’s(R) Eggo(R) Waffles Report. February 2015.

Webinar Recap

Stir Up Breakfast

Re-Think Breakfast Webinar Recap

We had a great turnout for the Re-Think Breakfast webinar sponsored by Kellogg, Foodservice Director and CSP.

The webinar examined breakfast customers, what their needs and eating habits are, and how to reach them and tailor your offering to drive morning and even all-day sales.

In case you missed it, we’ve posted an encore presentation that you can review at your convenience along with supporting documents as a registered Kellogg's® Grow Greatness™ member.

Featured Program

Stir Up Breakfast

Kellogg's® Stir It Up

With the Kellogg's® Stir It Up program, create fun, flavorful combinations using ingredients you already have on hand to make something fun and unique to eat.

Then leverage our collection of promotional support including table tents, counter cards, digital menu boards and more to drive traffic to your cereal bar.

Featured Product

We Make Kashi® With Every Fiber Of Our Being

We Make Kashi® With Every Fiber Of Our Being

Real nutrition, whole grains, toasty good taste, and no artificial flavors. We make our foods with simple, wholesome ingredients – and with everything we believe. And now, all of our ready-to-eat cereals have been verified by the Non-GMO Project – the leading independent verifier of non-GMO foods – and carries the Non-GMO Project Verified seal.

In addition, Kashi® also has certain products that are USDA Organic certified. Look for the seals on existing Kashi® Heart to Heart® cereals and deliver more of what your customers are looking for.

®, ™, © 2017 Kellogg NA Co.   |  

KELLOGG’S® KSC KMAIL FREE SAMPLE INCENTIVE

Official Terms & Conditions

RETAILERS AND FOODSERVICE OPERATORS THAT PURCHASE KELLOGG’S® AND KASHI® PRODUCTS DIRECT OR FROM FOODSERVICE WHOLESALERS OR DISTRIBUTORS: Beginning 7/1/17 through 2/1/18 (“Promotion Period”):

1. Sign up to receive Kellogg’s® Specialty Channels Kmail enewsletters by clicking on the link in the online banner advertisement.

2. Once at the Kellogg’s® Specialty Channels website, follow the instructions to complete the registration and sign-up for Kmail.

3. Upon successful completion of registration and sign up for Kmail, receive a sample kit consisting of free products.

Please allow up to 6 weeks for delivery of kit. Online sign up must be completed by eligible individuals during the Promotion Period. Limit one (1) kit per eligible retailer/foodservice operator for the Promotion Period. Offer is good while supplies last. Void where prohibited. Offer open only to retailers and foodservice operators that purchase Kellogg’s® and Kashi® products direct or from foodservice wholesalers or distributors, and who are in good standing during the Promotion Period and at the time of receiving a kit. Sponsor is not responsible for electronic transmission errors resulting in omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of surveys, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or limitations of any kind, or inaccurate transmissions of or failure to receive survey information by Sponsor or presenter on account of technical problems or traffic congestion on the Internet or at any website or any combination thereof. If for any reason the Internet portion of the program is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity, or proper conduct of this program, the Sponsor reserves the right at its sole discretion, to disqualify any individual who tampers with the survey submission process, and to cancel, terminate, modify or suspend the program. Caution: Any attempt by any person to deliberately damage any website or undermine the legitimate operation of the program is a violation of law and should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent of the law. Sponsor: Kellogg North America Company, One Kellogg Square, Battle Creek, MI 49016.

®, ™, © 2017 Kellogg NA Co.

®, ™, © 2017 Kashi Co.