Turn a morning must-have
into an all day routine

Breakfast icon

Breakfast: More than just a meal, it’s the springboard to the day’s possibilities. And because cereal is the most popular breakfast food, it’s not surprising that consumers turn to it throughout the day.

Get Inspired With Eggo®

Eggo Infographic

Discover New Possibilities with Eggo® – Now Available in Bulk for Foodservice

When people think breakfast, they think waffles and pancakes.And they prefer to eat them out instead of making them at home. In fact, people eat 978 million waffle and pancake breakfasts every year in restaurants.1

By menuing frozen waffles and pancakes, you save prep, cook, and clean-up time compared to scratch. Plus, you get a quality, consistent product every time. Now is a good time to serve Eggo® waffles and pancakes.

1. Dataessential Operator Omnibus. Kellogg’s(R) Eggo(R) Waffles Report. February 2015.

Webinar Recap

Stir Up Breakfast

Re-Think Breakfast Webinar Recap

We had a great turnout for the Re-Think Breakfast webinar sponsored by Kellogg, Foodservice Director and CSP.

The webinar examined breakfast customers, what their needs and eating habits are, and how to reach them and tailor your offering to drive morning and even all-day sales.

In case you missed it, we’ve posted an encore presentation that you can review at your convenience along with supporting documents as a registered Kellogg's® Grow Greatness™ member.

Featured Program

Stir Up Breakfast

Kellogg's® Stir It Up

With the Kellogg's® Stir It Up program, create fun, flavorful combinations using ingredients you already have on hand to make something fun and unique to eat.

Then leverage our collection of promotional support including table tents, counter cards, digital menu boards and more to drive traffic to your cereal bar.

Featured Product

We Make Kashi® With Every Fiber Of Our Being

We Make Kashi® With Every Fiber Of Our Being

Real nutrition, whole grains, toasty good taste, and no artificial flavors. We make our foods with simple, wholesome ingredients – and with everything we believe. And now, all of our ready-to-eat cereals have been verified by the Non-GMO Project – the leading independent verifier of non-GMO foods – and carries the Non-GMO Project Verified seal.

In addition, Kashi® also has certain products that are USDA Organic certified. Look for the seals on existing Kashi® Heart to Heart® cereals and deliver more of what your customers are looking for.

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